Privacy policy




Effective Date: 26 January 2026

This Privacy Policy describes how YARD YARN (“we”, “us”, or “our”) collects, uses, and protects the personal data of customers who visit or make a purchase through our website (the “Site”).

We are committed to safeguarding your privacy in accordance with the Personal Data Protection Act 2012 (PDPA) of Singapore.

1. INFORMATION WE COLLECT
We collect personal data that you voluntarily provide when interacting with our Site or services. This includes:

  • Personal information: name, email address, billing and shipping addresses, phone number.
  • Payment details: processed securely by Shopify and/or third-party payment gateways; we do not store your full payment information.
  • Account information: if you create an account, we store your login credentials and preferences.
  • Device and usage data: IP address, browser type, time zone, and cookies to improve user experience and site performance.


2. HOW WE USE YOUR INFORMATION
We use your data to:

  • Process and fulfill your orders, including shipping and returns.
  • Communicate with you regarding purchases, support, or promotions.
  • Improve our products, services, and website functionality.
  • Comply with legal obligations and protect against fraud.

With your consent, we may also use your contact information to send marketing updates or special offers. You may unsubscribe at any time.


3. SHARING OF PERSONAL DATA
We share your data only when necessary to provide our services, including with:

  • Shopify, our e-commerce platform provider, which helps us operate the Site.
  • Service providers such as shipping partners, payment gateways, and analytics tools.
  • Legal authorities, if required by law.

All third-party partners are bound by confidentiality and data protection obligations.


4. DATA RETENTION
We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Once no longer needed, your data will be securely deleted or anonymised.


5. COOKIES
We use cookies and similar technologies to:

  • Enable website functionality.
  • Analyse traffic and usage patterns.

  • Personalise your browsing experience.

You may disable cookies in your browser settings, though some features may not function properly as a result.


6. DATA SECURITY
We take reasonable administrative, technical, and physical measures to protect your data from unauthorised access, disclosure, or misuse.

  • Payment information is encrypted and processed through Shopify’s secure payment system, compliant with PCI-DSS standards.


7. YOUR RIGHTS
Under Singapore’s PDPA, you have the right to:

  • Access and correct your personal data.
  • Withdraw consent for the collection, use, or disclosure of your data.

To exercise these rights, please contact us at info@yardyarnofficial.com.


8. THIRD-PARTY LINKS
Our Site may include links to third-party websites. We are not responsible for their privacy practices and encourage you to review their respective policies.


9. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with the revised effective date.

10. CONTACT US
For questions, feedback, or to exercise your data rights, please contact:

YARD YARN
Email: info@yardyarnofficial.com
Website: https://yardyarnofficial.com/